Buildforce, a platform connecting electrical contractors with skilled workers, aimed to expand into North Carolina and Georgia by sending swag boxes with tri-fold brochures and discount cards to highlight its services, features, and benefits. As the lead for print and production, I designed and managed the brochure creation, prototyping sizes and formats, collaborating with marketing for a cohesive narrative, verifying data with Sales and Operations, and coordinating with a local printing company to produce professional materials that supported the campaign’s goal of engaging contractors.